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Could Profinder be right for your business?

LinkedIn is more than just a place to find a job. It can also be a great way to grow your business. Profinder is a part of LinkedIn that allows you to find professionals for your business as well as bid on proposals for other businesses. As a small business owner, you know that sometimes […]

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Know Your Contest Rules: Don’t End Up in Facebook Jail

Your business needs a little push and you think a contest may be just the ticket to get you noticed, Facebook has strict rules concerning contests and violating them could cause your page to be suspended or shut down. While contests can be fun, it’s best to have a quick review of the rules: Acknowledgement […]

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Business Inspiration from an Unlikely Source

Being a small business owner definitely can have it’s ups and downs. Those who speak of being your own boss have probably never owned a business. True, you make your own decisions, but every customer is your boss and every decision has consequences. It’s easy to doubt yourself and worry as to whether or not […]

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What I learned at Social Media Marketing World 2018?

It’s my second year at Social Media Marketing World and the most important thing I learned is that it won’t be my last. Social Media Is no longer the domain of Millennials posting cat videos or individuals ranting about politics, it’s big business and the changes coming will be fast and furious. Facebook, still the […]

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LinkedIn Leverage

LinkedIn may sometimes feel like the middle child of social media — living in the shadow of the older, more established Facebook and not as dazzling or exciting as Instagram. However if you are building your professional brand or are doing a business to business promotion, then it’s the platform for you. Why LinkedIn? LinkedIn […]

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Social Media and the Police

Lately there has been a great deal of discussion about the negative impact of social media on individuals and society. It is like the car accident that we can’t look away from. But social media has had significant positive impact as well, especially as it relates to law enforcement. I was recently asked to put […]

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Is this the End of Facebook Marketing?

The announcement by Mark Zuckerberg concerning the changes to Facebook will mean big changes for businesses and marketers.

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Five Reasons Why You Should Use Canva for Social Media Graphics

First, I want to be clear that I am not being compensated by Canva.Com. I just love the product and believe if you are a business owner, it is worth your time to use it. Canva is a website that allows you to manipulate your pictures. You can change the size, insert text, create grids […]

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Stop! You Can’t Use That Picture

We are so used to everything being free on the Internet that we rarely think about paying for pictures or visual images. But especially when you use an image for marketing, you need to be careful. Not all images are free and using them could cost you a lawsuit or at least a fee to […]

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